Few months back Google changed its Adwords external keyword tool to keyword planner. Now it is called as Google Keyword Planner Tool. It provides keyword ideas for Search engine optimization and internet marketing. This tool is very good in while doing keyword research and undoubtedly ranked #1 among internet marketers community. Find best keyword Research Tools Here
Recently I have noticed it shows TM with keyword term for trademarks. It shows how frequently users search brands and trademarks on search engines. It is a big question how Google is able to show trademarked keyword terms in this tool. Although in many countries you can search whether trademark is registered by someone or available for registration.
A trademark is a recognizable sign, design or expression which identifies products or services of a particular source from those of others. The trademark owner can be an individual, business organization, or any legal entity. Trademark is very important term in business and marketing.
Google Adwords Keyword Planner
Although many trademarked terms not tagged in this Google keyword planner. I hope in future we will be able to search all trademarked terms. With the help of this tool now marketers can plan their trademark based PPC campaign by doing keyword research. There is no doubt on such trademarked terms original websites will rank higher until and unless it is banned by Google for doing black hat SEO practices or violating Google’s webmaster Guidelines.